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Heard the rumor that not replying to reviews within 24 hours will tank your Google ranking? Total myth. But…
In an era where customer experience reigns supreme, retail mashups are emerging as an exciting way to engage consumers and redefine traditional shopping format
User-Generated Content (UGC) is one of the most powerful and cost-effective ways to market your brand because it builds trust and authenticity.
In a surprising cultural shift, singles are starting to move away from dating apps and looking to make genuine connections in real life. This trend presents an exciting opportunity for retailers and restaurants to create spaces and experiences that foster these connections.
Here’s a fun and effective way to grow your business, build your network, and keep your sanity.
Valentine's Day spending is expected to increase in 2025, following a record-breaking $26 billion in 2024. Here’s how every type of small business can cash in on the love!
Tough times call for smart strategies. Here are 10 actionable ways to help your business not only survive but thrive during Q1.
Gift cards have been the most popular gift for the past 5 years. That’s a pretty great reason to put a plan in place to accelerate your gift card sales this holiday season, no matter what type of business you own!
In an increasingly digital world, people are yearning for something screens can’t replicate: authentic, real-life experiences.
The holiday hustle doesn’t end on Christmas Eve—it shifts gears. December 26 is one of the busiest shopping days of the year, with customers eager to spend gift cards, exchange items, and snag post-holiday deals. For restaurants, it’s a prime opportunity to cater to shoppers refueling between sales or families looking to extend their holiday celebrations.
Consumers are better understanding the positive impact shopping small can have on their community. You can capitalize on the momentum by actively participating in Small Business Saturday.
Are you prepared for a weather related emergency, a fire, a burglary or even an extended power outage?
One of the biggest perks missing for most retail and restaurant employees is the opportunity to advancement and recognition. Learn how you can easily build a better, more satisfied team that can build your business!
I noticed a trend on Tik Tok that’s exciting and interesting. It’s revolves around people trying to make connections. It seems that, whether due to remote work, relocation to a new city or a post-Covid hangover, people are tired of going solo and seeking real connections.
People don’t want more choices. They just want what they want!
There is one practical step you can take to minimize stock control issues, and that is to look at your inventory data.
One of the most common mistakes small retailers make is failing to properly analyze sales revenue.
It’s important to remember, your business has nothing to do with you. It has everything to do with the customer.
A trip outside your store or restaurant can provide a rich experience, invaluable intelligence and new perspective. Learn why field trips should be on your training agenda!
One of the most common mistakes I see with small retailers is the failure to analyze sales revenue. They may know top line sales and bottom line profits, but don’t take the time to understand the exact composition of sales.
A successful retail store or restaurant is dependent on selling so it’s imperative that you create a sales culture. I’m a firm believer salespeople should be rewarded for selling. Hire people who are motivated to reap the financial rewards of meeting and exceeding goals.
Marketing is the amalgamation of all the techniques you use to get people in the door, provide them with a great experience and, of course, get them to come back.